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Is Namahage Japan's Krampus?

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Is Namahage Japan's Krampus?

Two masked visitors who scold children at the end of the year, at opposite ends of the world. The job is the same. What they are is not.

By Kaito Mori

Half yes. Both come at the end of the year, in masks, to scare children into being good. But Krampus is a devil. Namahage are gods. The job is the same, and what they are is the opposite.

There is no historical link between them. Nobody carried the custom from the Alps to Japan, or back. They grew up on their own, at opposite ends of the world. That is what makes the match so interesting.

Others have seen it too. The French photographer Charles Fréger spent years photographing masked winter customs in Europe, starting with Krampus. When he looked for the same thing in Japan, namahage were the first he photographed. His Japanese series became the book Yokainoshima (2016).

Who they are

Krampus figures in fur and horned masks at a Krampuslauf in Pörtschach, Austria Photo: Johann Jaritz, CC BY-SA 3.0, resized

Krampus comes from the Alps: Austria, Bavaria, South Tyrol and their neighbours. He comes on the night of December 5, called Krampusnacht. That is the night before St. Nicholas Day. He has horns, thick fur and a long tongue. He carries chains, birch switches and a basket on his back for naughty children. Today, hundreds of people in Krampus costumes run through Alpine towns in parades called Krampuslauf.

In the English-speaking world, Krampus is fairly new. Few Americans knew him before 2000. Then old Krampus postcards were reprinted in magazines and books, and Krampus parties and parades spread in US cities. The 2015 horror film Krampus made him famous.

Two namahage in straw coats at the Namahage Sedo Festival in Oga Photo: 掬茶, CC BY-SA 4.0, resized

Namahage come from the Oga Peninsula in Akita, in northern Japan. They come on New Year's Eve. Men from the village put on wooden masks and coats of straw. They stamp into each home and roar, "Any crybabies here? Any kids who don't listen to their parents?" They also ask if the young wife of the house gets up early. Namahage once came on Little New Year, the 15th day of the first month in the old calendar. They moved to December 31 after Japan switched to the Western calendar in 1873. In 2018, UNESCO listed namahage with nine similar Japanese customs, as raiho-shin, "visiting gods."

What they share

KrampusNamahage
WhenDecember 5, at nightDecember 31, at night
LookHorned mask, fur, chainsFierce wooden mask, straw coat
Who plays themLocal men in costumeLocal men in costume
What they doScare and scold naughty childrenScare and scold crying, lazy or rude children
WhereHouse visits and street paradesHouse visits, village by village

A Japanese scholar, Sugane Yukihiro, puts namahage, Krampus and Halloween side by side. All three are visits that go from house to house at the turn of a season.

Where they split

KrampusNamahage
What he isA devilA god
Who comes with himSt. Nicholas, who rewards the good childrenNo saint. A messenger comes first, and the head of the house welcomes him
How the visit endsBad children are punishedHe is fed, and he leaves a blessing for the year

Krampus is a devil from the start. Historians find no proof of the "pagan god" story often told about him. Records of him only begin in the 1500s. His clearest roots are the devils in medieval church plays about St. Nicholas. Over time he became the saint's servant, a devil on a chain.

Namahage are treated as gods. In Oga, they are said to come down from the mountains with the new year. The family does not chase them away. The head of the house sits them down and serves them food and sake. In return, they drive out bad luck and promise a safe year, good crops and a good catch.

Why the same scare turned out so different

Here is one way to read it. This is our reading, not a proven fact.

Europe split the visitor in two. The kindness went to a saint, and the fear went to a devil. Good and evil stand on opposite sides, and the good one keeps the bad one on a chain.

Japan kept the visitor whole. The namahage scares the children, and the same namahage blesses the house. Shinto has a word for this. A god's spirit has two sides: aramitama, the rough and violent side, and nigimitama, the gentle and kind side. They are the same god. A fierce god, welcomed the right way, becomes a god who protects you. That is why the family feeds the namahage instead of driving it out.

So the two customs answer the same question in opposite ways. What do you do with something frightening at the end of the year? In the Alps, you chain it to a saint. In Oga, you invite it in for dinner.

The name, and where to see them

The name is said to come from namomi, the red rash you get from sitting too close to the fire. Hagu means to peel. A namahage peels the rash off lazy people who sit by the fire all winter. "Krampus" may come from an old German word for "claw," but nobody is sure.

A giant namahage statue at Oga Onsen, Akita Photo: Totti, CC BY-SA 4.0, resized

To see namahage, go to Oga. The real house visits happen on New Year's Eve and are private. The closest thing a visitor can see is next to the Namahage Museum. At the Oga Shinzan Folklore Museum, an old farmhouse, a New Year's Eve house visit is acted out in full, every day of the year. See the museum's times on Oga's official namahage site. But visitors can see them every February at the Namahage Sedo Festival at Shinzan Shrine. It began in 1964, and it mixes the namahage with an older shrine fire rite. The Namahage Museum shows more than 150 masks from about 60 villages. Each village has its own face. At Shinzan, the namahage have no horns at all. So if you picture namahage as horned oni, Oga will surprise you.

To see Krampus, go to an Alpine town in early December. Salzburg and many towns in Austria and South Tyrol hold Krampus runs.

The photos on this page come from Wikimedia Commons. Each credit links to the photo's own page.

Sources

  • Oga City and the Namahage Museum (Namahage-kan): the New Year visit, the name, the masks
  • UNESCO Intangible Cultural Heritage, 'Raiho-shin, ritual visits of deities in masks and costumes' (2018)
  • Stephen Winick, 'Krampus: Origins and Development of a Winter Devil', Library of Congress Folklife Today (2025)
  • Sugane Yukihiro, 'Folk rituals during the COVID-19 pandemic', Chiba Keizai Ronsō 67 (namahage, Halloween and Krampus as visiting-deity rituals)
  • Japanese Wikipedia, 'Aramitama and nigimitama' (the two sides of a god's spirit in Shinto)

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